QUESTIONS?

DO YOU ONLY WORK WITH SMALL & MEDIUM ENTERPRISES?

I can work for any size business, but I've found SME businesses the easiest to work with. Often in large corporate companies, it is difficult to get to the person who makes the marketing decisions quickly; and with start-ups, I've found they still need to find their feet and often don't have a clear vision, mission or set ad budget yet. However, I believe every business needs good digital marketing in order to grow faster.

WHAT SERVICES ARE INCLUDED IN YOUR MONTHLY FEE?

I offer the following services, to give my clients a digital marketing machine that is seamless and works smoothly:
- Strategy
- Marketing ideas
- Ad designs
- Ad copywriting
- Sales funnel building
- Facebook and Google ad management
- 4 emailers per month
- Reporting

To on-board a client, I'll need to set up their Facebook Business Account, their Facebook page (if they don't already have one). Thereafter I set up the mail integration on Mailchimp, as well as their sales funnel account in the software that I use.

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I also need to set up their Google ad account, plus I have to link all the technical back-end links and create their Reports system. Moreover I have to ensure that their website has the right pixels installed, to track activity. This, together with a strategy plan and designing their first ads, can take up to a month. Of course I also need to research their target market, competitors and learn what makes their business unique.

Images, copy and offers on ads can be changed within 24 hours. Existing ads can be duplicated and split-tested with different images and copy within 24 hours, to research which ones work best.
Digital marketing and advertising is much faster than any other traditional advertising, like radio, TV, print ads, billboards or flyers. Creation is quicker, changes are quicker and results are quicker. You can be in the market before anyone else with a new service or product offering.